Hi, Today i will tell you about, Simple formula for rank in Google easily and Here you can also know about Link Building, Backlink and more. I will divided this post into 3 part. Please read now about link building.
About this Guide
The guide is for someone who is looking for a framework for their link building campaigns. Do not feel like you have to follow the timescales or this Method down to the very last detail. The point of this guide is for you to see how much work goes into a truly effective link building campaign. Use the information you're about to read to create your own unique strategy for ranking websites. And you may or may not know this, but I’m more of a slow and methodical link builder and don’t believe in blasting sites with links right away. As you know from reading my tier one link building article, I like to hit a site with a link(s), watch the movement, and go from there.
what you’re about to see is not glamorous. Our process is the result of thousands of hours of testing and working on hundreds of different client websites. It's not theory. It's just what works and is not designed to be cool or “hypey”.
Now that we got that out of the way…
Let’s jump in.
DAY 1: Organization
I'm a closet sociopath and get nervous when my campaigns are unorganized. When building links, you HAVE to keep track of your data. It not only helps maintain your sanity, but it's necessary for when you need to do link indexing. I personally create an excel file with a main “Campaign” tab, a “Link Prospecting” tab, a “Social + Branded Properties” tab, a “Business Listings” tab, a “Links” tab, and an “RPBN” tab.
DAY 2: Link Profile Audit
If you have a new website this doesn't apply to you, but if your site already has a foundation of links then it's important to see what you're currently working with. Having low-quality, irrelevant links within your profile can be detrimental to your ranking results. Throw your website into Majestic, Ahrefs, Open Site Explorer, and export a link sample from your Google Webmaster tools. Go to this page and download the Google doc. Submit all your link data into this doc and analyze the current state of your profile. If you have a paid Majestic account, you can toss in 150 of your top links into their bulk option. This will show you the current Trust Flow going to your site from those links along with the Topical Trust Flow (relevancy). If you have a real estate website, then your top links should have that Topical relevancy.
DAY 3: Internal Linking Mind Map
Having a strong site architecture can decrease the amount of links you need to see results
and will help build the authority of the entire site. It's so important that I actually sit down and
map out how I'm going to structure any website I'm working on.
I use a pen and paper, but if you need to be glued to your computer, then use something like
Bubbl.us. If you've read my blog, you know that I prefer to use a silo when building out site
architecture. Read this post to learn about siloing.
DAYS 5-7: Competition Analysis
Understanding what your competition is doing to rank well is the key to a successful link
building campaign. I spend a lot of time on this part of the process because it helps me not
only understand what I'm up against, but it also helps me identify link opportunities.
Keep in mind, you want to do your very best to “blend” with your competitors. So, if every
single site competing on the first page for your keyword is only using business listings and
directories, then it would be foolish for you to blast your site with PBN links. First of all, your
competitors basically gave you HOW they are ranking on a gold platter and secondly, your
link profile will stand out like a sore thumb, which is often a first class ticket to a penalty.
That's why it's critical that you categorize your competitors link types.
Here are the main link types to look for:
• Directory links
• Guest posts, blog mentions
• Sidebar, footer links
• Article directory links
• DoFollow or NoFollow blog comments
• Sponsored links, paid reviews
• Link parties, resource pages
• Blog networks
What if you’re analyzing your competitors and there are no links showing up in Ahrefs,
Majestic or Open Site Explorer? Then there’s a 99% chance your competition is using a
private blog network and blocking the crawlers.
The best way to explain link categorization is for me to give you an example of how I do it. For
the example I’m going to analyze two websites from the keyword “garcinia cambogia
reviews”. When it comes to categorizing my competitor’s links, I just combine them together. I
do this because it gives me a general picture of what each site on the first page is doing to
Here’s how a simple link type analysis would look:
Now that you have your competitor’s link types recorded, you need to analyze some other
important ranking factors.
Do they have social signals and do they have social profiles dedicated to their
Answer: This is a critical question because social signals continue to grow in strength and social profiles are a “trust” indicator to Google.
Moral of the story: if your competition has social profiles and social signals hitting their site, then you need to replicate it.
Site #2 ranks first in Google for the sample keyword (garcinia cambogia reviews), so that
alone should show you the power of social signals and having active social profiles. Site #1
actually has better links, but isn’t ranking as well because of the lack of social presence /
Do they have any 301 redirects?
Answer: Always check to see if your competition is using 301 redirects because they are extremely powerful.
What kind of anchor text distribution are they using?
Answer: The last, but most important part of your analysis. Every industry is different, so creating a custom plan of attack for anchor text is important. If your competition is using 50% branded anchors, then you should use around 50% branded
anchors as well. But this is when it gets tricky.. You don’t ALWAYS want to replicate the
anchor profile of a competitor. Especially in a spammy niche like Garcinia.
This is because a website may be ranking well for a keyword using extremely keyword-rich
anchors, but it doesn’t mean they are going to keep those rankings. There's a good chance
they will get penalized in the near future.
If you’re working in local or lower competition niches, then replicating anchor profiles is much
safer. To be safe, you should check how long a particular competitor has been ranking on the
first page. If they’ve been on the first page for 6 + months then there’s a good chance they will
It’s difficult to know exactly how long a site has been ranking unless you’re consistently
checking the results, but you can do two things to get a ballpark estimate:
1. Use SEMrush, click “Organic Research”, click “Positions”, and hit “All time”. This will
give you how many positions they’ve gained over time.
2. Use Ahrefs and look at how many links they’ve recently gained. If they’ve acquired a
ton of links in a short amount of time and they are using keyword-rich anchors, then
they are likely churning and burning the site (do not replicate this).
If there’s no clear anchor text pattern for your competition (although there almost always is),
then just use my proven strategies from the article I wrote about anchor text.
Read it here: http://www.gotchseo.com/anchor-text/
DAY 8: Niche Directory Prospecting
People undervalue directories, but when used correctly, they can send some serious Topical
Trust Flow to your site.
On Day 8, I use the search functions below to find relevant directories. I then do a bulk check in Majestic to see which ones are most relevant and keep those in my link prospecting tab.
Some search functions:
1.keyword Directory add
2.keyword Directory submit
3.keyword Directory suggest
4.keyword Directory post
5.keyword “submit * site”
6.keyword “submit * listing”
7.keyword “submit * URL”
8.keyword “submit * website”
9.keyword “suggest * site”
10.keyword “suggest * URL”
11.keyword “add * site”
12.keyword “add * listing”
13.keyword “add * URL”
14.keyword “add * website”
DAY 9: Blog Comment Prospecting
On Day 9, I go out and find relevant blogs within the industry where I can leave valuable
comments. 99% of blog comments are NoFollow, but the purpose of comments aren't for link
authority. They are for establishing your site as a “member” of the community and to create a
layer of relevancy around your site.
Use these search functions to find relevant blog comment opportunities:
1.Keyword + site:wordpress.com
2.Keyword + site:blogspot.com
2.Keyword + site:typepad.com
4.Keyword + site:edublogs.org
5.Keyword + site:livejournal.com
6.Keyword + intext:”powered by wordpress”
7.Keyword + intext:”powered by typepad”
DAY 10: Forum Prospecting
Forums are not only a great way to build up your authority within the industry, but they can
also send qualified referral traffic to your site that will help strengthen the layer of trust signals
around your site.
Here are some search functions:
forum + keyword
keyword + forum
DAY 11: Resource List Prospecting
Getting your site listed on resource pages can be highly valuable because many of the
resource pages are aged and authoritative.
Use the functions below:
1.Keyword + “top 10 resources”/”top resources”
2.Keyword + “top 10 sites/”top sites”
3.Keyword + “top 10 websites”/”top websites”
4.Keyword + “top 10 articles”/ “top articles”
5.Keyword + “top 10 tools”/”top tools”
6.Keyword + “top 10 web resources”/”top web resources”
7.Keyword + “top 10 internet resources”/”top internet resources”
8.Keyword + “top 10 online resources”/”top online resources”
9.Keyword + “recommended resources”/”suggested resources”
10.Keyword + “useful resources”/”interesting resources”
11.Keyword + “favorite resources”
12.Keyword + “recommended sites”/”suggested sites”
13.Keyword + “useful sites”/”interesting sites”
14.Keyword + “favorite sites”
15.Keyword + “recommended websites”/”suggested websites”
16.Keyword + “useful websites”/”interesting websites”
17.Keyword + “favorite websites”
DAY 12: Industry Relevant Profile Prospecting
Many industries have industry relevant websites where you can create profiles. A good
example of this is Moz.com is you're an SEO or Trulia if you're a real estate agent or Avvo if
you're a lawyer. These profiles once again reinforce the idea that you're an authority within
the industry. The more you build your “authority” within the community, the stronger the trust
will be for your website.
DAYS 13-14: Guest Post Prospecting
All of the previous prospecting was for links that are foundational to the campaign and are
easily attainable. Guest posts on relevant websites are one of the best ways to drive your
rankings, but they are also challenging to obtain. REAL guest posts are hard to get because
many webmasters are paranoid after Matt Cutt's threats and are much more restrictive about what types of content they allow on their blogs. Believe it or not, this is actually a good thing because when you DO land a guest post, it will have a higher impact.
Here's how I go about finding opportunities:
submit * post keyword
suggest *guest post keyword
submit * guest post keyword
send *guest post keyword
submit * blog post keyword
add * blog post keyword
submit *article keyword
send *guest post keyword
write for us keyword
become * author keyword
guest bloggers wanted keyword
become * guest author keyword
guest posts wanted keyword
become * guest writer keyword
guest column keyword
I do typically spend two or even more days looking for guest posting opportunities and vetting those that aren't Topically relevant enough. You SHOULD be picky about where you want to be published because it's going to take hard work and it's time consuming. So, make sure every prospect is relevant, has strong site authority, and is actually a real site (not built for link building / fake guest posting).
Read the next part here.
1. PBN and Web 2.0 – Simple formula for rank in google part
2. Backlink and Authority Building – Simple formula for rank in google part 2
3. Link building – Simple formula for rank in google part 3